Do you wish to find out how to increase traction on your blogs? Who does not! As a blogger, you want your blog to rank high on Google and show up in the outcomes for every single search. With the ever-changing algorithms, search engine optimization (SEO) can be difficult. This is a problem faced by many businesses. They invest a lot of money and time into creating content, then they get prevented when it doesn’t get any traction. This is where you need to connect to an expert SEO company in Pune,India to give your blogs a boost.
Well, you may choose to rank your blogs on your own. We understand your need for a blog success plan. In this post, we have assembled some easy actions that will assist you to rank higher on Google, even if you’re new to blog SEO. By the end of this post, you’ll learn some invaluable pointers so you can stop thinking and begin spending your time and resources on what in fact works.
Start Ranking Blogs on Search Results
-
Begin With Keyword Research
While keywords aren’t quite as essential as they used to be, they’re still a necessary aspect of SEO. Doing some standard keyword research study will help you discover keywords that your target audience is searching for, and words that you have an opportunity of ranking for. Utilizing your preferred keyword research study tool (like Google Keyword Planner, KeywordTool.io or SEO Book’s Keyword Tool), compile a list of possible keywords you can target. In particular, search for longer phrases (3+ words) that are extremely relevant to your business, but that doesn’t seem really competitive.
In general, it’s better to select the main topic for your post, than to select a variety of words and expressions that will help you expand that topic. This is more suitable than just picking one or two keywords and after that utilizing them over and over again. This practice could even injure your ranking.
-
Make Your Blog Responsive
Google uses mobile-first indexing. That indicates that it takes a look at your mobile site to identify how to rank it in search results, even if the search is on desktop. That indicates it’s crucial that your website works well on mobile phones, even if the majority of your traffic is on the desktop. To ensure this, you need to choose a responsive WordPress theme. There are lots of WordPress responsive themes available on the marketplace. You can pick one that you like and install it on your blog. Also, you can hire a full-service digital marketing company in India to help you out with responsive themes. You can check our blog to understand what to expect from an SEO company.
-
Enhance For Featured Snippets
If you want to get the most out of your content, then it’s smart to optimize your blog to appear in featured snippets. Featured snippets are shown prior to the very first position, generally in a box with an image, video, or table. They stand apart on the search results page which assists you to get more clicks. Here is how a featured snippet appears like:
There are 4 different kinds of featured bits that you will encounter:
- Paragraph
- List (both numbered and bulleted).
- Table.
- Video.
Optimize your content for the included snippet and you’ll be able to drive more traffic to your blog.
-
Optimize Images to Drive More Traffic
Here’s a trick that a lot of blog writers don’t learn about: Google Image Search can send out a lot of traffic to your blog if you optimize your images properly. All you require to do is add alt text to your images. To do this, click on your image and specify the alternative text. Add an appropriate description in the Alternative Text box so Google can recognize what the image is all about and assist your possible readers to discover it when they do a Google image search. Apart from having proper alt text, make certain your image loads quickly. You can guarantee this by utilizing a WordPress plugin called ShortPixel. This will compress your images and make them fill much faster.
-
Boost Dwell Time
Dwell time is the amount of time that passes in between the moment you click a search engine result and return back to the SERPs (search engine results page). This time range must be as big as possible as Google thinks about dwell time as an important ranking element.
Some methods to achieve it:-.
- Guarantee rich multimedia experience: try to use varied kinds of content in your blog pieces, such as video files, audio, diagrams, charts, quizzes, video games, and infographics.
- Think about the first sentences: make the introduction to your article as attractive as possible to make them wish to read till the end. Leave a hook that makes it fascinating to check out until completion.
- Include a lot of subheadings: this improves readability and develops a more beneficial user experience.
-
Get links to your blog posts
The last action to getting your blog post ranking in Google is to build links to that post. While many people hang around obtaining links to their web page and other high-value pages, numerous forget to build links to specific posts. Getting these very targeted links can be tough unless your posts are very beneficial, practical and/or distinct. Nevertheless, as pointed out, if you develop “link worthwhile” content, you stand the best possibility of naturally accumulating links from other bloggers and reporters.
Some other ways you can get these links to include:
- Linking internally to your post on your own site.
- Connecting to your article when you guest post on other sites.
- Letting bloggers and journalists learn about particular posts that would relate to them.
- Research-backed posts tend to work best for this, especially if you include your own initial research.
Conclusion
Developing posts can be pricey and time-consuming. If you’re going to invest time and money, you want to ensure those posts continue to drive traffic and views over the long term. The techniques above must assist. However, you must consider hiring an SEO agency in Pune, India to boost your blogs, and overall website with SEO strategies, exclusively crafted for your business. Feel free to get in touch with Aarna Systems. We have the best SEO experts in India to help you reach your target audience. Let’s team up to conquer the first rank of the SERPs and stay there like the throne is all yours!
Also Read :- Why Stopping SEO is harmful to your business growth
